AI Insights · Timothy · July 2022
Top 5 Drawing & Coloring Apps Performance in Italy Q2 2022
The top five drawing and coloring apps in Italy during Q2 2022 showed varied performance trends in terms of downloads, revenue, and active users, reflecting diverse user engagement.
In the second quarter of 2022, the top five drawing and coloring applications in Italy exhibited notable trends in downloads, revenue, and active user metrics. Here’s a closer look at each app's performance, as reported by Sensor Tower.
Color by Number：Coloring Games from Wildlife Studios experienced a steady increase in weekly revenue, peaking at approximately $688 in mid-April and maintaining figures around $662 by the end of June. Downloads fluctuated throughout the quarter, with a high of 2.7K in mid-April and settling around 1.5K in late June. Active users started at 20.4K in late March and decreased slightly to 16.3K by the end of June.
Colorfy: Coloring Book Games, also by Wildlife Studios, showed a peak in weekly revenue of about $525 at the end of May. Downloads remained relatively stable, with a slight peak of 1.2K in mid-April and consistent figures around 851 towards the end of the quarter. Active users saw a moderate increase to 2.1K in mid-June before settling at 1.7K by the end of June.
Pixel Art － Color by Number from Easybrain Ltd experienced fluctuations in weekly revenue, peaking at around $490 in early April and ending the quarter at $367. The app saw a significant number of downloads, reaching a high of 25.9K in mid-April, though it tapered off to about 9K by the end of June. Active users remained robust, starting at 235K in late March and maintaining around 232K by the end of June.
Drawing for Kids Games! Apps 2 by Bini Bambini Academy saw its highest weekly revenue of approximately $487 in mid-April. Downloads had a peak of 1.1K in mid-April and stabilized around 954 by the end of June. Active users showed an upward trend starting at 1.5K in late March, reaching 1.7K by the end of June.
Girls Nail Salon - Kids Games from Pazu Games Ltd saw a notable peak in weekly revenue of around $641 in late April and ended the quarter at approximately $469. Downloads peaked at 3.5K in late March and showed another rise to 2.7K by the end of June. Active users started at 5.5K in late March, with a slight dip to 4.4K by the end of June.
These trends highlight the dynamic nature of user engagement and monetization for drawing and coloring apps in Italy. For more detailed insights, visit Sensor Tower.
